Benefits of Social Media Marketing for Small Business

So you have a website. It may be up and running for a few years now or you may just have recently launched it. What should your next step be? Show it off, of course! Naturally, you’d want people to visit your site, but you don’t want just anyone. It...

Practical Reasons to Do Pay-Per-Click

Are you a little hesitant about trying pay-per-click marketing? Do you want to be sure that your investments are always worth your money and time?   Digital marketing is thriving right now and every business is trying its best to stand out and be noticed by prospective customers online. It...

Should You Focus on Video Marketing?

Just last year we saw how video skyrocketed as a favourite content marketing format. Marketers are adeptly responding to the shorter attention spans of their audiences by creating content that is more visual and more interactive than ever… and it’s working. It’s working really well, actually.   Video is quickly...

Find the Best Promotion Opportunities

Do you exert effort in promoting your content? No? Well, you should know that neglecting to promote your content is almost as good as having none at all.   Did you know that there are over 2 billion netizens out there creating “gazilliobytes” of data? Just on Facebook alone, we...

Customer Experience Strategies That Could Work Wonders

Are you worried about your customers drifting away? Do you instantly assume that there’s something wrong with your services or products? While it is important that you always make sure what you’re offering your customers are of the highest quality, don’t forget that there may be another reason behind the...

Holiday Content Marketing Tips to Boost Your Business

Christmas is just right around the corner and you know what that means – it’s time to get your marketing efforts all ramped up once more. Everyone knows that consumers really spend more around the holidays compared to any other time of the year.   Because of this, it comes...