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Foolproof Ways to Get More Leads for Your Home Improvement Company

As a home improvement business owner, you know how much your company depends on sales. But did you know that leads also affect your sales, too? The more leads you get, the higher your chance of making a sale is. The thing is, getting leads and customers can be one of the biggest challenges a

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Lessons on Content Marketing Blockbuster Superhero Movies Teach Us

Unless you have been living in a cave with no access to the outside world at all, you have seen superhero movies take the world by storm one after the other It seems like every single year, there’s a big superhero movie to anticipate – and do we all anticipate!   Whether you are a

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6 Simple Questions to Ask Before Hiring an SEO Company

Your business is precious. You’ve put in all of your efforts (and probably a huge chunk of your money) to make it grow. So it’s only natural that you want to keep your sales climbing. For you to be able to do that, you need to recognize the role that organic traffic from Google plays

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Can Consumer Psychology Help with Your Conversions?

Let’s admit it. More often than not, the eyes dictate first impressions. That includes our first impressions of websites – the layout, the colors used, the fonts, the images all play a big role. The design really matters. Ticking the checkboxes in the mind is truly important. As far as design goes, there are certain

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What to Do When Your Leads Have Plateaued

Your leads have hit a plateau. It’s not just you. Believe us, it happens even to the best of businesses. Everything is going really, and the leads are just flowing in like wave after wave and your sales are off the roof… until everything seems to hit a wall. Your business growth is stunted and

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Link Building

What Role Does Link Building Play for SEO?

A backlink is among the most important factors that search engines consider when ranking websites. There are marketers who claim that link building is dead, but that is so far from the truth.  In fact, focusing on building backlinks can help improve your Google ranking. According to recent statistics, there are more than 1.2 billion

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How to Keep Your Website Alive

How many times have you felt frustrated and even disappointed with a website? You search for a product, a service, or even just a topic you had in mind. You click on a link and find what you like. Then you want to see what else is there only to find broken link after broken

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Should Dental Experts Be on Social Media?

Over the last 10 years, the number of people using social media has grown exponentially. As you probably can guess, the majority of your existing patients and prospective ones use social media. So the question is, are you using social media to help grow your dental practice? Why should dentists be on social media? To

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