Month: April 2014

How to Advertise Using Facebook Ads

Facebook is one of the most popular social media sites in the world. As of October 3, 2013, 500 million people had Facebook accounts, and about half of that number logged in every day. Choosing to advertise using Facebook ads is a savvy move to promote your business. Advertise Using Facebook Ads Unlike an ad

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How to Use Google Adwords to Find High Value Search Terms

Finding anything online starts with users typing words into a search box. The art and science of determining the right words to guide Internet users to your website involves careful skill, which is why keyword research is so important for your business. You need to rank well for the right keywords – they can help

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Google Analytics: Track How Your Site Visitors Interact with your Website

Your website is an integral part of your business. It is your online calling card to tell current and potential customers about your company and its products and services. If you are not using technology to track how your site visitors interact with your website, you are missing out on valuable information that this powerful

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Tips for Marketing your Business Using Video

If you want to distinguish yourself from other businesses, it’s no longer enough to have a quality product for sale. Unless you make some noise to let prospective buyers know about it, your business may not survive. Marketing must be part of your ongoing effort to find new prospects and let them know about the

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