Month: March 2014

You need to stand out to get noticed!

As the online world continues to evolve, you’ll want to be sure that you have a strong Internet presence. You already know that you have a great product or service; you just need to make sure that your target market gets the message that you’re open for business. Making sure that your website stands out

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How to Use Social Media to Grow your Business

In today’s business climate, you need to have a social media presence with regular activity on your pages to stay competitive. It’s an important part of your overall marketing strategy to attract prospects and create brand loyalty through a sense of community with your customers. There is no question that people are already connecting through

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How to Use Long Tail Keywords to Your Advantage

If you have done any content marketing in the past, you are probably familiar with keywords. These short phrases are used to help match what your business does to the products and services that people are looking for online. For example, if someone wants to buy a car, they might look for the word “car”

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Content Marketing Success Tip: Know Your Audience

If you want your blog to be a success, you need to get loyal readers that will make a point of visiting it regularly. How do you get to know your audience when you are starting your blog so that you can develop a loyal audience? You need to do some homework. Once you decide

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Managing Customer Complaints on Your Social Media Platforms

Social media sites give people from around the world a way to follow individuals and companies they find interesting. With a few clicks of the mouse, anyone get information about a particular business, including links to the official company blog. However, not all sources of information come from “official” channels. Managing Customer Complaints on Your

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