Monthly Archives: February 2017

Shot of two young men testing virtual reality glasses in office. Businessman wearing VR goggles and colleague writing notes.

VR Technology and How It Changes Marketing

Every single day, the digital world is evolving in one way or another. Virtual reality is just one example of how quick the changes are. Virtual reality is now recognized, not only as a great way for companies to advertise but also as a means for consumers to engage with brands. For those reasons, you … Read More

Business woman sending email marketing

How to Improve Your Email Marketing Performance

How is your email campaign doing?   In most businesses, email marketing is among the most efficient strategies for driving sales. But how do you actually know if your email marketing strategy is affecting you positively? The truth is it can be difficult to know how your strategy is really working until you are able … Read More

male hand pressing customer retention key button over blue abstract background

Customer Retention Techniques to Master

Aside from gaining new customers, every business’ ultimate goal is to keep the customers that they already have. Whether it’s in your store or on your website, you would want to make sure that your customers are always satisfied to maintain your success for a really long time.     Okay, so improving your customer … Read More

Businessman writing Video Marketing concept in his Notebook

How to Avoid Video Marketing Mistakes

  Years ago, video marketing was an expensive and quite tedious project. However, with the technological innovations, particularly when it comes to smartphone technology, video production equipment, as well as the accessibility of video platforms like YouTube, almost anyone can be in the video marketing field these days. As you may have expected, this has … Read More